Logo Marie-Annick L'Allier

M-A L'Allier - Public Relations

Our firm specializes in healthy lifestyles, sports and performance. Our track record demonstrates that we master projects in various sectors. Our know-how and tactics generate great results for our clients and we are very proud.

The agency manages athletes’ image and branding, including Sylvie Bernier,  Kim Clavel, Alexandre Bilodeau, Chantal Petitclerc, Woody Belfort, Joannie Rochette, Kristel Ngarlem, Marianne St-Gelais and Laurence Vincent-Lapointe.

In addition to the olympic athletes’ group, our team is working closely with international events planners such as the World Short Track Speed Skating Championships and the Artistic Gymnastics World Championships, etc.

Of the corporate side, we contributed to the increased visibility of clients such as Bureau en gros, Argon 18 bikes, Canadian Olympic Committee, Skate Canada and In-RGY.

To further add to its expertise, the agency calls upon professional translators, media training experts and social media experts in addition to also collaborate with a broad network of partners.

Our services

Public relations

·       Strategic consulting
·       Media relations (traditional and social media)
·       Communications plans (strategy, development, activation)
·       Coaching and support for spokesperson roles

Athlete management

·       Image management
·       Media and press relations positioning
·       Engagements management (media and corporate engagements, competitions)
·       Sponsorship and corporate event negotiations and roll out
·       Coaching and support for interviews and spokesperson roles